How to create a landing page in HTML & CSS [+ 15 templates]

Over the years, I‘ve learned firsthand that your landing page matters. Knowing how to create a landing page in HTML is essential to capture attention and drive conversions. Nail it,…

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The top UX metrics I look at to measure success

When I’m building or maintaining websites, one of my top priorities is making sure that my users have a positive user experience (UX) on my site.

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How to use the Chrome UX report to improve your website UX

Google Chrome is one of the most commonly used modern web browsers and it offers a range of supportive tooling and services. While you might already be familiar with some…

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The 7 best programming languages for AI and what you need to know

When I started programming in 2005, the term artificial intelligence (AI) had a very different meaning. Picture simple, rule-based systems rather than the complex generative AI chatbots like ChatGPT that…

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Website Marketing Report 2025: HubSpot research + insights from Canva & Semrush

If you’re a marketer in charge of strategy, content, or management of your company’s website — this report is for you. As HubSpot’s Website Blog editor, I need to keep…

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How HubSpot creates quality content in the age of AI: Tips from our content strategists

As someone who’s made a living writing for the web for over a decade, the term “quality content” haunts me. The bar, it seems, is constantly shifting, ever subject to…

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How to update a website without starting from scratch

Knowing how to update a website has served me well in my career as a B2B content strategist. Whether it’s content, design, or infrastructure, website updates keep your online presence…

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8 ChatGPT prompts for UX design to try in 2025

I think even birds on the wire already know that ChatGPT has made a big impact in many fields. And UX design is no exception. It’s amazing for getting user…

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