4 best CRMs for oil and gas businesses in 2025

The oil and gas industry faces unique challenges that standard business software often can't address. From managing complex, multi-year drilling projects to tracking equipment across remote locations, energy companies need…

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5 best CRMs for call center businesses in 2025

Managing customer relationships in call centers presents challenges that standard business software simply can’t address. Unlike typical sales environments, call center teams handle hundreds of interactions daily, require instant access…

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5 best CRMs for investment banking businesses in 2025

Investment banking operates in a fast-paced environment where relationship management, deal tracking, and regulatory compliance determine success. Investment banks face rapid market changes and growing client demands, increasing regulatory demands,…

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The art of asking open-ended questions

I still remember the worst discovery call of my career. I was twenty minutes into what I thought was a brilliant interrogation of a CFO at a growing tech company,…

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33 ChatGPT prompts I keep in my toolkit

Honestly, I used to be an AI critic. When ChatGPT first came out, I tried a bunch of ChatGPT prompts. The output I got was often surface-level and sometimes inaccurate.…

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Writing a perfect executive summary that sets your document up for success (templates + examples)

One of the first real jobs I landed as a B2B content writer was summarizing a couple of campaign reports for a product adoption platform. I’ll be honest — I…

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5 best CRMs for HVAC businesses in 2025

Running an HVAC business means juggling emergency calls, seasonal demand spikes, and multi-visit jobs that can span weeks. You're dealing with a technician shortage, meanwhile customers expect rapid response times…

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How purchase orders streamline your business — what to know and how to get started

Purchase order numbers. I wonder how many invoices I’ve added PO numbers to in my years as a freelance business reporter. That number may be in the thousands. I’ve seen…

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Creating an effective business development plan from concept to execution

I distinctly remember a meeting when our sales and marketing teams brainstormed how to grow the business: “We need more leads,” echoed the sales team. “No, we don’t. We need…

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How to become a UX designer, a step-by-step guide [expert tips]

User experience designers help make the websites, apps, and digital products we all use more useful and delightful. The sense of accomplishment from working with product teams, developers, and users…

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